Last Updated December 17, 2010

Please read this policy carefully as it sets out how we collect and use your personal data. If you have any questions about this policy or do not agree with it, please do not use this site. You can instead contact us using the contact details at the end of this policy. By using this site, you agree to be bound by this policy, as supplemented or modified by any supplemental privacy policy or site-specific privacy terms that are posted on a particular site or are specifically agreed to in a separate document with the relevant site operator.

PERSONAL DATA WE COLLECT
In general, you can visit our site without giving us any information. If you are one of our anonymous visitors, please bear in mind that we may still:

• record the areas of this site which you visit; and
• collect information about your computer, such as which browser you are using, your network location, the type of connection you are using (e.g. broadband, ADSL etc).

We do this by using Cookies. Please see below for more information about Cookies.

If you email us through the "Contact Us" link on this site, we may ask you for information such as your name, email address and telephone number so we can respond to your questions and comments. You may choose to provide additional information as well.

We may also collect information anonymously with the aid of a 'Pop Up Survey´. Pop Up Surveys are windows that appear as you navigate our site and that request you to submit information concerning your views on our site or other information that helps us in determining how to improve it.

Information requested through Pop Up Surveys is not personally identifiable unless you volunteer personal information in your response. What we mean by 'anonymously´ in this policy is that we will not use the IP address of your computer, which is sent to our systems when you connect to this site or submit data, to personally identify you.

Additional services may be available if you register with the site. In this case, once you register, your activities on the site and information about your computer may be linked on our systems to you. The types of information we may request are:

• contact information - your name, address, postcode and other contact information including email address and telephone/mobile number;
• general information about you - your position, personal interests, professional interests, experiences with our products and services or other products and services and your contact preferences.

We may also retain copies of any correspondence you send us and we will keep details of your registration history with us.

HOW WE USE PERSONAL DATA WE COLLECT
The main reason we use your personal data is to assist us in providing you with information about our products and services (whether available via the site or offline). We also use the information for:

• internal record keeping;
• product development;
• improving our site;
• answering your queries;
• responding to any comments you may have;
• dealing with complaints;
• contacting you for market research and other surveys (including for example for our Pop Up Surveys which we referred to above) and to analyse customer satisfaction;
• marketing (for more on this see below);
• traffic and statistics analysis;
• if you have subscribed, providing GE news alerts.

PERSONAL DATA WE SHARE AND/OR TRANSFER
We may disclose your personal data (and any other data submitted to us via this site) to our affiliates. We may also share your personal data with companies performing services on our behalf (such as web services providers or courier services) who will only use the information to provide that service.

We may also need to disclose your personal data to others upon request of law enforcement authorities (e.g. such as the police) or when required to do so by law or legal process. We may also share your personal data with third parties when we believe disclosure is necessary or appropriate to prevent physical harm or financial loss or in connection with an investigation of suspected or actual illegal activity.

We may transfer your personal data or other information we have about you in the event we sell or transfer all or a portion of our business or assets (or in connection with a potential sale of our business or assets). Should such a sale or transfer occur, we will use reasonable efforts to direct the transferee to use personal data you have provided through this site in a manner that is consistent with this policy.

HOW TO GET COPIES OF OR AMEND THE PERSONAL DATA WE COLLECT
You may request details of personal data which we hold about you. If you would like a copy of the information held on you please contact us.

If you think any information we have about you is incorrect or incomplete, please contact us as soon as possible. We will correct or update any information as soon as possible.

HOW WE PROTECT PERSONAL DATA
We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect.

However, please remember that internet communications are not secure. We do not use encryption tools in connection with this site and cannot accept responsibility for the unauthorised access by a third party and/or the corruption of data sent by you to us during transmission. If you are providing us with confidential data, you should consider sending such data by post or other secure means.

Due to the global nature of GE, it may be necessary to send your personal data to countries which have a different standard of data protection than the country in which you are situated. We have put in place protections to ensure that your information is safeguarded.

PHISHING
Phishing is the name given to attempts to steal personal details and financial account details from a website user. "Phishers" use fake or "spoof" emails to lead users to counterfeit websites where the user is misled into entering their personal details, such as credit card numbers, user names and passwords.

If you do receive such an email or are asked for your password or user identification number by anyone claiming to work for GE please forward the email or report the incident by contacting us.

NON-PERSONAL INFORMATION
We collect certain aggregate and non-personal information when you visit this site. Aggregate and non-personal information does not relate to a single identifiable visitor. It tells us such things as how many users visited our site and the pages accessed. By collecting this information, we learn how to best tailor our site to our visitors. We collect this information either through "cookie" technology or with "web beacons," as explained below.

Cookies
We use cookies on our site.

Cookies are files that store information on your hard drive or browser that means that we can recognise that you have visited the site before. They make it easier for you to maintain your preferences on the site, and by seeing how you use the site, we can tailor the site around your preferences and measure usability of the site.

You can, should you choose, disable the cookies from your browser and delete all cookies currently stored on your computer. On Microsoft Internet Explorer, this can be done by selecting "Tools/Internet Options" and reviewing your privacy settings or selecting "delete cookies". This may, however, prevent you from taking full advantage of this site. You can find out how to do this for your particular browser by clicking "help" on your browser's menu or by visiting http://www.allaboutcookies.org/manage-cookies/index.html.

Web Beacons
Certain pages on our site contain "web beacons" (also known as Internet tags, pixel tags and clear GIFs). These web beacons allow third parties to obtain information such as the IP address of the computer that downloaded the page on which the beacon appears, the URL of the page on which the beacon appears, the time the page containing the beacon was viewed, the type of browser used to view the page, and the information in cookies set by the third party. We use log files to store the data that is collected through web beacons. GE also uses third party web beacons to help manage online advertising. These web beacons are provided by our ad management partners, Google Analytics, and Omniture. These files enable Google Analytics and Omniture to recognize a unique cookie on your web browser, which in turn enables us to learn which advertisements bring users to our site. The cookie on your web browser was placed by GE, or by another advertiser who works with Google Analytics. With both cookies and web beacon technology, the information that we collect and share is anonymous and not personally identifiable. It does not contain your name, address, telephone number, or email address. For more information about Google Analytics, including information about how to opt out of these technologies, go to www.google-analytics.com. For more information about Omniture, including how to opt out of these technologies, go to www.omniture.com.

LINKS TO OTHER SITES
We provide links to other web sites for your convenience and information. These sites may have their own privacy statements or policies in place, which we recommend you review if you visit any linked web sites. We are not responsible for the content of linked sites or any use of the sites.

CHILDREN'S PRIVACY
This site is not directed to children under the age of thirteen and we do not knowingly collect personal information from children under the age of thirteen on the site. If we become aware that we have inadvertently received personal information from a visitor under the age of thirteen on the site, we will delete the information from our records.

UPDATES TO OUR PRIVACY POLICY
This policy may be updated periodically and without prior notice to you to reflect changes in our online information practices. We will post a prominent notice on this site to notify you of any significant changes to this policy and indicate at the top of this policy when it was most recently updated.

Your continued use of this site or submission of information through this site after any changes constitute your acceptance of the changes.

HOW TO CONTACT US
If you have any questions or comments about this policy, or if you would like us to update information we have about you or your preferences, please contact us by: